Round 3 of 8: November
Judge: Andrew Fergusson
GROUP CREATIVE DIRECTOR, DROGA5 NEW YORK
“I was really impressed by the breadth of thinking in this latest round, and the attention to detail in some of the executions. There were some genuinely surprising and thought provoking ideas in there. Overall, I was looking for ideas that didn’t just feel one-off, but really tapped into a cultural insight. The best ideas actually had me feeling a little sad that they weren’t for a real brief.””
Gold (25 points)
Professional
LET GO
Emily Field
BMF Advertising
Sydney, Australia
Full idea overview: Click here
Student
No Student Golds were awarded this round.
Silver (18 points)
Professional
Seeking the Drivers of Tomorrow
Jane Le & Ash Myburgh
Ogilvy Sydney
Sydney, Australia
Student
AutonomUs Self Driving Car
Ana Miraglia & Max Cohen
Miami Ad School, New York
NYC, USA
Driverless License
Alexander Keblow Kofoed & Christian Skjøtt
Danish School of Media and Journalism - Creative Communication
Copenhagen, Denmark
Password: 321
Bronze (15 points)
Professional
Driving. It's Not For Everyone.
David Jones-Hawke & Serge Ozegovic
Banjo Advertising
Sydney, Australia
Student
Obituary
Alexander Keblow Kofoed & Christian Skjøtt
Danish School of Media and Journalism - Creative Communication
Copenhagen, Denmark
Finalist (10 points)
Professional
It's all about trust
Bilianskyi Philip & Kapustian Vitalii
Provid
Kyiv, Ukraine
Free Parking For Life
Mark Starmach & Julian Frundt
Freelance
Sydney, Australia
Make History
Jane Le & Ash Myburgh
Ogilvy Sydney
Sydney, Australia
THE IKIA
Emily Field
BMF Advertising
Sydney, Australia
Ida Rogde & Natalie Merven
Empire
Oslo, Norway
Volvo Driving License
Aditi Rajagopal & Kevin WijayaFacebook
Creative Shop & Ogilvy Singapore
Singapore
The Porcelain Uber/ Man vs. Machine
Andy Maher
NAS
Sydney
The Manual Transition
Anais Read & Matthew Newman
Redsuit Advertising / BCM Partnership
Brisbane, Australia
Wild Ride
Roman Belyakov & Anna Davydova
MOST Creative Club
Moscow, Russia
The Future Says Sorry
Max Rapley
The Glue Society
Sydney, Australia
Rest Drive
Rahil Shah Dhruv Bahal & David Vaz
Ogilvy & Mather
Mumbai, India
Stress-less Cars
Anais Read & Matthew Newman
Redsuit Advertising / BCM Partnership
Brisbane, Australia
Safe Features for the Future
Ladan Nur & Monica Que
nabs/Freelance
Toronto, Canada
Student
Catmobile
Maddie Rosenberg & Ela Kallonen
Miami Ad School
Toronto, Canada
Hitchhiker Test Drive
Maddie Rosenberg & Ela Kallonen
Miami Ad School
Toronto, Canada
Steering wheel optional
Dagmara Rozniak & Kim Truong
Miami Ad School
New York, United States of America
Cars Against Humanity
Christina Riccardi & Makena Bateman
University of Miami
Miami, USA